Bronze is the ideal starting point for exhibitors beginning their Better Stands journey. To achieve Bronze status, the core structural elements of the stand must be reusable, ensuring that the largest and most resource-intensive components are used again rather than discarded after a single event.

By focusing on these key elements, exhibitors can significantly reduce waste while maintaining a professional, high-quality stand design. Bronze demonstrates a commitment to responsible exhibiting and provides a strong foundation for future sustainability improvements.

Silver recognises exhibitors who move beyond the essentials and incorporate reusability throughout a larger portion of their stand design.

In addition to all Bronze requirements, Silver stands also feature reusable branding and structural components that are often customised for individual events.

Gold represents the highest level of Better Stands achievement and is awarded to exhibitors whose stand design embraces reusability across all ten assessed stand elements.

Gold-rated stands are designed with long-term use in mind, minimising waste generation and maximising material efficiency without compromising creativity, brand presence or visitor engagement.

Gold stands include all Silver requirements plus:

Gold exhibitors are recognised as industry leaders, demonstrating that exceptional stand design and sustainability can work hand in hand. By achieving Gold status, exhibitors contribute to a more efficient, safer and lower-waste future for the events industry.