55. Istanbul Jewelry Show | 17 - 20 April 2024
56. Istanbul Jewelry Show | 02 - 05 October 2024
Venue | Istanbul Expo Center
IJS BLOG
Cool tips and news for jewelry business
Most Preferred Jewelry Models
Jewelry models, which manage to shape fashion every season, continue to accompany women's elegant and assertive stances. We open the doors of the glittering jewelery world, which includes modern lines as well as vintage models that always keep their place, and help you discover the most preferred models.
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What is Gold Carat Water?
There are a few ways to know if the gold is real. One of the definitive ways to do this is to use gold carat water. So, what is gold-setting water and how do you use it?
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What is the Flower of Life Necklace? What Does It Do?
The flower of life, named after a geometric symbol, attracts attention with its symmetrical image. Symbolizing eternity, life, the universe and spirituality, the flower of life can be depicted in different variations. But the main meaning is all the same.
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World Famous Jewelry Museums
The priceless collections in the world's largest jewelry museums prove that jewelry design and production is an art. Here are some of them!
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How to Export Jewelry?
One of the sectors in which Türkiye is the strongest in terms of exports is the jewelery sector. Türkiye also manages to be among the world's largest gold jewelry producers. In order to be able to export jewelery that attracts and will continue to attract attention to different countries, it is necessary to keep in mind some important details and to follow a certain procedure.
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How Should the Jewelery Showcase Be?
Displaying jewelery products with attractive features affects product sales. The colors used in the wall or table showcases are also effective in the user's preference for the product. The harmony between the design of the jewelery showcase and the colors of the jewelery can also shorten the user's time to choose the product.
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What is a Jewelry Designer? How to become one?
Jewelry design, known as the processing of important and precious stones that are extracted from the underground into various accessories and jewelry, has become much more prominent in recent years. People who want to be a jewelry designer need to go through certain training and gain different experiences in this field.
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How to Take a Jewelry Photo?
Taking a nice photo is based on filling the entire frame in the right light, according to the golden ratio rule. Jewelry photo shoot; happens with the shots where jewelry is detailed in the right light. In jewelry photos, it is important to be able to take detailed shots on a plain background instead of a chaotic background.
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Pearl Jewellers Unveil Lustrous Collections
Pearls in contemporary, updated designs are taking centre stage in major pearl jewellery manufacturers’ latest collections in 2022 – further elevating the beloved gem’s sophistication and universal appeal.
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What is a Diamond Certificate?
The diamond is the processed form of the rock diamond formed under high heat and pressure over billions of years. The traces of each diamond in the formation and shaping process create its unique character. The quality and value of the diamond are revealed when the characteristic features are analyzed and documented in detail by experts.
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Holiday Online Shopping Gaining Steam
Consumers prefer purchasing holiday gifts online as well as presents that support a good cause, according to results of the latest Mastercard holiday shopping survey.
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Effective Use of Social Media for B2C Jewelry Companies
Turkish jewelry industry which is among the few sectors that managed to make it through the global pandemic with least damage, continued to compete with global giants of the sector in 2021 as well thanks to its experience, high production capacity and its ability to follow novelties closely, while at the same time maintaining its existing export markets.
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US records robust holiday jewellery sales
Jewellery sales in the US recorded double-digit growth in December 2021, buoyed by emerging retail trends that centre on changing consumer preferences, experiential shopping and technology.
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Turkish Jewelry Export Report for year 2021 has been released!
According to data shared by Turkish Jewelry Exporters’ Association, total jewelry exports increased by 79% compared to previous year, reaching 7 billion 781 million US Dollars. And the total exports including total gold exports processed using inward processing regime (IPR), increased by 60% and reached 10 billion 303 billion USD.
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Broad options for jewellery findings
Jewellery manufacturers have at their disposal a rich variety of jewellery findings – from clasps, beads and bails to many different kinds of rings and hooks, to name a few. Modern iterations, designs and innovations of jewellery findings are also dominating the market today.
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The Business of Jewellery Packaging
Packaging and display are crucial components of every jeweller’s marketing strategy since these can make the products more attractive and potentially increase sales.
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A New Trend in Men’s Jewelry Fashion: Pearl
In recent years, men’s jewelry has become exceedingly popular, especially because of famous celebrities and singers sporting some stunning ornaments. Singers like Shawn Mendes, Drake, and even actors like Timothee Chalamet have worn jewelry pieces beyond typical pieces like rings or chains. One standout style that has been observed is pearl jewelry.
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Marketing Hints For Newbies In The Jewelry Sector
Marketing techniques in the jewelry sector require special strategies. The main reason for this is that the jewelry buyer has the selection power. Jewelry lovers who are hard-to-please and have high aesthetic criteria, prefer to be approached with personalized sales strategies. This requires using personalized marketing strategies in jewelry marketing and sales.
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Pantone Color of 2022: Very Peri!
The color, ‘Very Peri,’ is under the family of blue with a pinch of violet and red added to it. This new Pantone color will be the highlight of the fashion and jewelry industry in the upcoming year, creating a new and dynamic vibe.
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Iconic Jewelry Pieces of the 2000s
Known for unconventional maximalism and brazen statements, these lustrous and dazzling jewelry pieces of the 2000s made a huge mark in the world of fashion. Turkish jewelry is no exception, as some of its new designs are inspired by the intrinsic pieces from this era.
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Jewellery Design Directions for the Latest Fashion Trends
As the world moves towards post-lockdown scenarios and economies reopen, the fashion scene is revving up as well. Designer brands are returning to the runways with collections reflecting the exuberance of recovery tempered by thoughtful reflection of recent challenges. Jewellery keeps in step with on-trend designs and materials.
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Must-have Jewelries for Ladies
For a woman it is very important how she looks in every occasion. In addition to outfit and makeup, the other main factor that influence a woman’s looks is jewelry. Thus, every woman would have a variety of jewelry and accessories that match every occasion.
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Important Days That Bring to Mind the Jewelry Shopping Immediately
Jewelry can be a memorable gift to buy on any special occasion to surprise your loved ones and show how much you appreciate and cherish them. Special days can be utilized to gift jewelry more than any other day. Jewelry business owners need to plan extensively with various themed designs and offer discount rates and gift coupons on such special occasions. Everyone looks forward to celebrating those days with merriment.
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New Year’s Gifts for Those Unwilling to Compromise Their Style
Every new year nests brand new hopes and brand-new starts. While days till you say goodbye to 2021 are numbered, excitement of the new year and new year eve’s spirit has already started to embrace all of us. This time of the year when houses and streets glitter with Christmas lights and we buy precious new year’s gifts for loved ones, can be both fun and equally confusing.
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Inspired Designs, Innovative Minds
A new breed of young jewellers is bringing fresh and innovative design ideas to the fore, inspired by the ever-evolving needs of consumers. Easy-to-wear ear hooks adorned with summery coloured gemstones, multifunctional aromatic jewellery as well as rings and necklaces in geometric designs are only some of the ultra-modern pieces that are making waves in the industry today.
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8 Famous Jewelry Designers You’ll Want to Follow Now
When it comes to jewelry, Turkey stands out as one of the best. The country has graced several designers who have created a place with their unique and creative designs. The Turkish jewelry export allows people around the world to witness the charms of Turkish jewelry.
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Jewelry Export Capacity of Turkey
Jewelry purchasing is significant for many reasons. Not only does it have a personal symbolism but it is also an expensive and valuable investment for most people. Customer expectations have changed, and more so during the pandemic. Customers are looking for sustainably produced jewelry items that are well designed.
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Jewelry Design Trends of 2022 - 2023
Turkey is one of the famous destinations for jewelry collections. Turkish jewelry designs are unique and on par with the trends of the season. There is no doubt that fashion is constantly changing with new and distinguishing features and designs. This makes it exciting to find the latest styles that identify the decade or the season.
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Iconic Jewelry Pieces of the 1990s
The 1990s were a turning point in history, and these years were especially momentous because of the tremendous growth in technology and the Internet. The decade was significant with respect to pop culture and fashion too. The 90s introduced many famous TV shows like Friends. The 90s also featured grunge and minimal fashion statements like baggy jeans, cargo pants, sweatshirts, and graphic t-shirts. When it came to jewelry, the 1990s designs were an assortment of different styles.
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Choosing the Right Jewellery-Making Tools
Having the right equipment is key to the success of every jewellery maker. Luckily, the industry offers jewellery producers an expansive array of tools for sizing rings, cutting diamonds and gemstones or stone setting, as well as high-technology gem-testing equipment to meet their manufacturing needs.
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Guide to Solitaire and Engagement Ring Style
Buying an engagement ring is an incredible milestone in one’s life. As it is a symbol of love and commitment, you should make sure that you find a ring that is the perfect match for your partner and your relationship. A solitaire ring is a timeless classic and is usually the ring of choice.
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Innovative Jewelry Findings
Jewelry findings are getting a much-needed upgrade in terms of design and overall look. Today’s ever-discerning consumers can choose from a variety of diamond-studded clasps, geometric-shaped parts and accessories, and magnetic items, to name a few.
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Jewelry Colors of Year 2022
Even tough accessory trends, stone colors, jewelry designs and their effect reflected on combinations may vary from season to season, the sense of “eternity” is always at the forefront. Recent years’ trends are mostly dominated by earrings and necklaces. In current times we see individuals place more emphasis on their bust areas to reflect their delicate moods and elegance.
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A Guide to Getting in Touch with your New Customers After the Exhibition
Istanbul Jewelry Show is one of the international exhibitions that brings together the prominent brands and companies of the jewelry industry and buyers since 1986. Thanks to the exhibition, it is possible to see all products at a single location and order the trending products or services of the new season.
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Iconic Jewelry Pieces of 1980s
The 1980s stood out for several reasons. Some of the greatest, most iconic movies and music were produced during this decade. Fashion and jewelry were not too far behind, and 1980s fashion was best known to be big, bold and bright. 1980s jewelry designs matched this fashion trend and are known for some distinctive looks. Let us look at some iconic jewelry designs and see what still holds good today and what does not.
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How to Care for Your Jewelry
Jewelry has been an important accessory throughout history. As it is usually worn to enhance the wearer’s beauty, it is essential to care for jewelry properly. Through jewelry care can ensure that it lasts for a long time. It also helps in avoiding scratches or other unsuitable marks on your precious jewelry. This article features some valuable tips for gold jewelry care and silver jewelry care.
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Interview with Mr. Mustafa Kamar, Chairman of the Board of the Jewellery Exporters' Association (JTR) Regarding the Sector
For jewelry companies, customer relations starts with creation of brand awareness. Customer relations management which encompasses marketing, sales Mustafa Kamar, Chairman of the Board of the Jewellery Exporters' Association, which supports the Istanbul Jewellery Show, one of the five largest jewellery fairs in the world, to be organized at the Istanbul Expo Centre between 07-10 October 2021, as every year. We held an interview in which he talked about important issues.
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Customer Relations Management for B2B Jewelry Companies
In the jewelry industry where visuality and creativity is at the forefront, adopting the notion of strategic management helps companies grow in safely. B2B customer relations management is one of the main priorities of companies to ensure a greater share from the target market.
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Turkey is the Right Address for Jewelry Mounting
A solid foundation is absolutely essential for building anything that is worthwhile, and this definitely applies to jewelry. People love buying, gifting, and wearing jewelry. A necklace, bracelet, ring, a pair of earrings, or a beautifully designed piece of jewelry is a treasured item for all.
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Effective Social Media Usage Tips for B2B Jewelry Companies
Jewelry companies engaged in Business-to-Business (B2B) marketing and sales, there are some key points to consider for social media management. When you pay attention to these key points, you will be able to express your brand concept more effectively and establish permanent presence in social media.
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Layered Necklaces: Versatile Sophistication
From classic chains to statement pieces, necklaces inject character and refinement to any outfit. Buyers can choose from a variety of sizes, materials and designs that meet their aesthetic needs and personal style.
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The Most Preferred Jewelry by Men from Past to Present
Jewelry has a history as long as the history of humanity. Jewelry, which serves as a symbol of stylishness and elegance and complements clothes today, would have very different meanings in the past. However, from past to present, they have always continued to be a part of human life.
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How the Right Packaging Can Boost Sales
Buyers take into consideration the design, price and quality of raw materials when purchasing jewellery. And while the beauty of a jewellery piece is a selling point itself, the right display and packaging could further bolster the product’s overall appeal – making it even more attractive to the prospective client.
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High and Refined: Luxury Jewellery Masterpieces Unveiled
The world’s most influential luxury houses are shining the light on their latest high jewellery collections inspired by life, nature and beauty. At the centre of each jewellery piece are the most scintillating white and fancy colour diamonds, and coloured gemstones that further highlight the collections’ design-centric motifs.
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Must-have Jewelry for Timeless Chicness in Women’s Jewelry
For women, precious jewelry is special. For years, such jewelry accompanied them in their most special days. Some jewelry are timeless both with their designs and the materials used. Well, then do you know which jewelry every woman needs to achieve timeless chicness?
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Shining Prospects for Silver Jewellery
Current consumer and market trends bode well for silver jewellery. Industry players are banking on the white metal’s versatility, value for money, stylish allure and suitability for online channels to sustain business momentum amid the pandemic.
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Jewelry Purchasing Behavior / Habits of Generation X
The trends being formed in the apparel sector over the past thirty years or so are more apparent in the jewelry sector, and are moving at a much faster pace. It is a fact that the jewelry industry is truly looking at a glittering future.
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Precious Stone Trends for 2022
Until recently years, emerald, ruby and sapphire products were the favorite of the jewelry lovers. With changing trends, demand for precious minerals have increased while diamond and its derivatives started to be preferred only for special occasions.
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Details of Online Advertising Reports
Consumers spend quite some time online, carefully researching what they need to buy. This is definitely true when they make an expensive and rare purchase, like jewelry. As a jewelry business, it is not enough to only have a website or social media. You must make use of data to leverage your digital marketing campaigns fully.
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Iconic Jewelry Pieces of 1970s
Most of the trends in jewelry during this decade were influenced by prevailing counterculture attitudes, rock music, and disco. Even today, the admiration of 1970s jewelry designs exist. The fact that we are witnessing the second coming of the counterculture movement with the people is a sign that the seventies jewelry trends are a meaningful fit today.
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Exotic Perfection
Terzihan infuses old-world charm and a sartorial touch in its stylishly modern creations. Terzihan draws on its rich heritage of design to create alluring jewellery with an exotic yet international flair.
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Jewellery Retail in the Time of Covid-19: Gen Z and the Future of Jewellery Marketing
Socially responsible, technologically savvy and well informed, Gen Z consumers are increasingly making their presence felt in the global market.
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Watch Design Trends of All Time and 2022
Wristwatches are a significant section of appeal for many men and women around the world. Numerous people even have an addiction to getting the most iconic watch designs from different places. It is possible to see various watches just in one place.
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30-minute checklist to avoid problems with your website!
Having a website without any problem is the wish of every business and company in the digitalized era. Avoiding technical problems makes your brand shine, you can get more traffic to your website, even ensure a good user experience and have loyal customers within time.
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Iconic Jewelry Pieces of 1960s
Bright, impressive, bold, beautiful, and various other attributes portray the significance of the most-loved jewelry in your everyday life. Your favourite jewelry will make you feel special and be close to your heart forever. Jewelry has been all about experimentation and exploration since ancient times. The vibrant enamelling, sparkling variations, and dramatic accessories contributed a big part to the 1960’s jewelry fashion scene.
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4 Environment Friendly and Economic Decoration Tips for your Jewelry Store
Jewelry stores stand out as being more lavish and vibrant spots compared to other stores. However, today concepts like environmentally friendly and cost-effective production have become quite popular and important in creating public awareness. And in our country as well emphasis has shifted towards environmentally friendly production practices in almost every sector to ensure sustainability of life.
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Argyle Pink Diamonds Offered at Public Tender
More than 30 Argyle pink diamonds ranging from 0.13 carat to 2 carats are on offer at a global public tender by Australian diamond technology start-up, yourdiamonds.com. The first-ever global public sealed bid tender opened on June 21 and will run until July 13, according to the yourdiamonds.com website.
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Make Your Website Visible with Online Ads
With advancements in technology and increased internet usage, a brand-new world order is coming to life. And consumer behavior and marketing strategies as well continue to get their shares from this new order which changes daily habits profoundly. Now, just as it is the case for other sectors, digital world is one of the biggest markets for the jewelry sector as well.
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Web Sites Where Jewelry Brands Can Create Easy Branding Materials for Their Company
Most jewelry stores still do not use digital platforms which help to create their brand. Some have yet to own an official corporate logo. Creating a brand requires a proper marketing strategy, which also includes using digital marketing tools. With the right tools in your hand, you can surpass the competition with recognized jewelry branding.
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Classification and Certification of Precious Stones and Certification Requirements
Precious stone certification refers to the process developed by the jewelry industry to determine the quality and various properties of different precious stones based on specific quality parameters. A precious stone expert would analyze all details of a stone and prepares a report base on this analysis.
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Which Channels Does Generation Y Buy Jewelry?
It is known that marketing to Generation Y is a tougher nut to crack than marketing to Generation Z. In recent studies, Generation Y only responds to marketing strategies that touch around the needs and wants of the customers.
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Modern Jewellery for Modern Men
Major jewellery houses recently unveiled a curated selection of men’s jewellery pieces that meld masculine sophistication with a sporty and contemporary appeal in homage to fathers all over the world.
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Must-have Machinery and Equipment for newbie Jewelers
Every newbie jeweler receiving jewelry training will learn about numerous topics such as different levels of heat for processing different metals as well as certain chemical compounds that protect colored stones and diamond subjected to heat. Also, metal processing techniques such as cutting, forging and welding are among the major skillsets of a jeweler.
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Gem options in Pantone Colours
An eclectic selection of diamonds, pearls and coloured gemstones that fall under Pantone Color Institute’s colours for 2021 – Ultimate Gray and Illuminating – is set to dazzle the jewellery world over the coming months. According to Pantone, the two colours create an aspirational pairing, combining deeper feelings of contemplation with a brighter perspective. It described Illuminating as a cheerful yellow, sparkling with vivacity while Ultimate Gray epitomises solid and dependable elements, which provide a firm foundation.
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The Influence of Influencers
The influencer culture, which has become a formidable marketing tool in the fashion and beauty industries, is steadily making waves in the jewellery sector.In popular media parlance, influencers are defined as a group of Internet-savvy individuals who have amassed millions of social media followers through digital platforms where they post content and plug various brands.
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Famous Jewelries of TV Series /Movies
The small details such as jewelry can complete the whole look, making most shows and movies more memorable. You would probably recall some of the famous jewelry you noticed while watching the actors and the story taking place. Some pieces of jewelry that are still popular years after the end of the shows and movies are the One Ring from The Lord of the Rings, Hurrem Sultan’s ring, and many more.
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Gemstone Royalties
Coveted for its perpetual elegance and rising investment value, the coloured gemstone triumvirate of rubies, sapphires and emeralds has retained its formidable status in the international jewellery and gemstone industry. These gems’ enduring appeal continues to fascinate the trade, with buyers opting for pieces with engaging narratives and those that resonate with their personality.
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3 Important Points for Jewelers to Sell Online
Recent years have seen a jump in technology and Internet usage. The population has now moved to online purchasing and selling. To increase online purchasing and sales, jewelry businesses must first understand digital marketing techniques and how to apply them for long-term selling.
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5 Useful Solutions Offered by Latest Technologies to Replace Your Old Machinery
Are the machinery that you use for jewelry production sufficient to ensure a good position in the market for your company? In the jewelry oriented which is highly style-focused, it is crucial to be able to keep up with latest trends. You can follow latest trends closely and streamline most processes using the latest jewelry machinery in order to bring your company to the forefront.
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Golden colours in jewellery
Gold has fascinated the jewellery world for thousands of years. Its glorious reputation is unparalleled, but with mounting demand for diversity and individuality, more colourful variations of gold, combined with innovative designs, are breaking ground in the trade. Highly sought after for its durability and sentimental allure, gold is an integral part of the jewellery industry. The precious metal comes in three major colours used largely in jewellery manufacturing – yellow, white and rose gold.
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The pearl sector is getting a much-needed upgrade in all aspects of the business, from technological advancements in pearl farming and manufacturing to more progressive jewellery designs. In the major gemstone and jewellery markets of Australia and Germany, two women are injecting new growth momentum – backed by modern business insights and design philosophies – into their respective pearl jewellery enterprises.
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3 Competition Ways for Jewelers
Istanbul Jewelry Show, one of the world’s top international fairs, offers a platform for jewelry sector professionals to share business information and attract opportunities. Several companies, jewelry brands, and exporters trade introduce and share their jewelry with professionals. The Istanbul Jewelry Show is a comprehensive marketplace of an increasing number of professionals and jewelry competitions along with trade show services.
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9 Turkish Jewelry Designers who Left a Mark on the World Jewelry Industry
Turkey is considered as the most prominent country around the world when it comes to jewelry design. The country is home to lots of famous jewelry designers with famous designs. Each designer working in different parts of Turkey reflects the quality and the value of the precious materials and their craftsmanship to their work.
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Top 10 Reason to Visit the Show and Make an Holiday in Istanbul
Established in 1986, Istanbul Jewelry Show is the leading trade fair in the region, providing jewelry professionals interactive business opportunities. Istanbul Jewelry Show helps in the jewelry industry's growth and development by providing a platform for various companies and brands to interact. They also host multiple manufacturers and exporters of jewelry, offering an enormous capacity of eye-catching jewelry under one roof.
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Istanbul's Jewelry History
Turkey can be one of the most outstanding countries in term of jewelry. The country has the signs of Anatolian jewelry all across the land. However, one of the cities in Turkey is know for its history of jewelry. This city is Istanbul.
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Mint tourmalines gain traction in gemstone trade
With their refreshing pastel greens and effervescent tones, mint tourmalines embody optimism and a youthful vibe that are commanding attention in the global gemstone sector.
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Packaging as a Powerful Marketing Tool
More than just a luxurious item, jewellery is a gift – to oneself or to others – that is rife with meaning and emotion. What better way to boost its value and desirability than a packaging design that is fitting, attractive and functional? The importance of packaging cannot be discounted, with potential customers placing a premium on the overall appeal of a product that they are eyeing to buy.
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Silver Jewellery Rising in Prominence
Silver is a store of value and a popular choice of material after gold. At the height of the lockdown in India from April to June 2020, the country’s silver jewellery exports shot up 93 per cent to US$324.59 million. It was the only exports category that stayed in positive territory amid the coronavirus crisis.
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Jewelry Purchasing Behavior/Habits of Generation Z
Changes and novelties emerging in the world direct customers into different channels. Especially the expectations of the new generation have resulted in the birth of diverse communication channels. Communication experts and scientists have made numerous analysis revealing that generation Z is the top determining factor in our times when inter-generation interaction is at its peak.
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Important Communication Recommendations For Exhibitors
The companies participating in the Istanbul Jewelry Show, which is closely followed by international visitors, should determine the most effective communication methods as well as design their marketing activities. With these important recommendations regarding communication strategies to be used before, during and after the exhibition, that need attention, you can maximize the benefit you get from the exhibition.
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7 Easy Ways to Boost Social Media Presence for Jewelers
Technological advancements and increased variety of communication channels, have an impact on consumer behavior as much as on daily habits. Today, consumers prefer shopping only over traditional shopping and choose to gather enough information prior to purchasing a product or service and benefit from other users’ experiences. And right at this point, social media emerges as a unique and indispensable tool for consumers and brands alike.
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Jewelry Trends in Different Cultures
People around the world tend to choose different jewelry products in their everyday life as well as special days. This is why jewelry trends are different among different cultures. Understanding these trends can help jewelry manufacturers to produce the products to meet customer needs. Also, they can exhibit their products in a jewelry show to attract new professional exports.
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Jewelry Trends of 2021
Jewelry trends of 2021 are already determined by the jewelry sector professional, trendsetters and celebrities. This year will be all about gold, silver, large chains and precious stones. Also, the all-time-favourite diamond will claim its throne in the jewelry world as well. The jewelry trends will bring a fresh start to all jewelry lovers and jewelry exporters.
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Jewelry Production Centers in Turkey
Turkey is one of the leading jewelry manufacturing centres around the world. Turkish jewelry quality goes beyond expectations. The jewelry production centres in Turkey are scattered all across the country. These cities host hundreds of different manufacturers, mounters and exporters to introduce the beautiful Turkish style jewelry.
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THIS FAIR IS HELD UPON THE AUTHORIZATION OF THE UNION OF CHAMBERS AND COMMODITY EXCHANGES OF TÜRKİYE, IN ACCORDANCE WITH LAW NUMBER 5174.